Privacy Policy

Last Updated: January 16, 2025

Hey there! Welcome to Protaigé's Privacy Policy. We know privacy policies aren't exactly Netflix-binge material, but stick with us – we'll keep this clear and actually readable.

What's This All About?

Protaigé is your AI-powered marketing sidekick, which means we handle quite a bit of data to make the magic happen. This policy explains what we collect, why we collect it, and what we do with it – no smoke and mirrors here.

Important Bits Up Front

  • We're a Singapore-based company, compliant with the Personal Data Protection Act (PDPA)
  • Our Data Protection Officer is contactable at [email protected]
  • We store your data in Singapore but work with trusted partners worldwide
  • We use third-party AI services (more on that below) but don't train AI on your data
  • You're in control - you can access, correct, or delete your data anytime

Who This Policy Applies To

  • Our paying customers and their employees
  • Website visitors (yes, that's you right now!)
  • Marketing leads (if you've subscribed to our newsletters or downloaded our content)
  • Anyone who interacts with our platform or services

The Data We Collect

From Our B2B Customers

  • Full names and email addresses (we promise not to send cat videos... unless requested)
  • Login credentials (kept under more locks than a bank vault)
  • Company details
  • Platform usage data
  • Customer support interactions
  • AI interaction history
  • Team collaboration data

From Website Visitors

  • Device information
  • IP addresses
  • Browser type
  • Operating system
  • Cookie data (the digital kind, not the delicious kind)

From Marketing Leads

  • Email addresses (for our hopefully-not-too-annoying newsletters)
  • Cookie data
  • Campaign engagement metrics

How We Use Your Data

We're not data hoarders – everything we collect has a purpose:

1. Core Service Delivery

  • Managing your account
  • Enabling team collaboration
  • Analysing platform usage
  • Improving our services

2. Platform Improvements

  • Enhancing our features
  • Fixing bugs (they're pesky, but we'll get them)
  • Making Protaigé smarter and more intuitive
  • Developing new features based on user needs

3. Communications & Support

  • Sending important updates
  • Providing customer support
  • Sharing tips and best practices
  • Keeping you in the loop about new features

4. Website Management

  • Keeping our website running smoothly
  • Analysing and improving visitor experience
  • Gathering web usage statistics
  • Personalising content

5. Marketing

  • Sending targeted communications
  • Analysing campaign performance
  • Improving our marketing efforts
  • Optimising ad targeting

Data Storage & Security

We treat your data like we treat our morning coffee – with utmost care and attention. Here's how:

  • All data is encrypted both in transit and at rest
  • We use industry-standard security protocols
  • Access controls and authentication measures
  • Data backups (because better safe than sorry)

Our Third-Party Partners

We work with some fantastic partners who help us deliver our services. Here's who they are and where they're located:

Core Infrastructure

  • Render (USA) - Hosting
  • Google Cloud (USA) - Cloud services

AI Services

  • OpenAI (USA) - Language processing
  • Anthropic (USA) - Language processing

Marketing & Analytics

  • Google Analytics (USA) - Analytics
  • PostHog (USA) - Analytics
  • HubSpot (USA) - CRM
  • Mailchimp (USA) - Email marketing
  • Crisp (France) - Customer support

Data Storage & International Transfers

Our primary servers are located in the United States, and we work with partners worldwide (as listed above). Here's how we handle your data across borders:

  • Data processing agreements with all partners
  • Regular security audits
  • Encryption during transfer
  • Compliance with PDPA's Transfer Limitation Obligation

Your Rights Under PDPA

As a Singapore-based company, we comply with PDPA. This means you have the right to:

  • Access your personal data
  • Correct any inaccuracies
  • Withdraw consent for data processing
  • Request data deletion
  • Know how your data is being used
  • Lodge complaints about data handling

To exercise these rights, email our Data Protection Officer at [email protected]. We'll handle your request according to PDPA guidelines.

Consent & Withdrawal

How We Obtain Consent

  • When you create an account
  • When you opt into marketing communications
  • When you agree to cookie usage
  • When you provide information through our platform

Withdrawing Consent

Want to Marie Kondo your data? No hard feelings! You can:

  • Email [email protected]
  • Use unsubscribe links in our emails
  • Adjust your cookie preferences
  • Request specific data deletion through your account settings or through our support team
  • Delete your account
  • Or request deletion anytime (we're quick with the digital shredder)

Note: Withdrawing consent might affect our ability to provide certain services.

Also note: Some data may need to be retained for legal or regulatory requirements (we don't make the rules, but we do follow them!)

Cookie Policy

Yes, we use cookies – they help make Protaigé work better. You can control these through your browser settings. We use:

  • Essential cookies (the non-negotiables that keep things running)
  • Performance cookies (helping us understand how to improve)
  • Functionality cookies (remembering your preferences)
  • Analytics cookies (tracking how people use our platform)

Data Retention

Just like that experimental coffee blend in the office kitchen, your data won't stick around forever. We keep it only as long as necessary for business purposes or as required by law. Generally:

  • Account data: While your account is active, goes poof within 30 days. However, some data may linger in our backup systems for up to 90 days
  • Usage data: We stash it anonymised for analysis and improvement (it'll be as anonymous as that secret office Santa)
  • Marketing data: Until you unsubscribe
  • Website logs: Kept for 30 days, then we either anonymise or wave goodbye to them completely
  • Cookies:
    • Essential cookies: Like good manners, these stick around as needed
    • Performance & analytics cookies: Regular spring cleaning (usually 90 days)
    • Preference cookies: Until you clear them (or change your mind about dark mode)

Use of AI Services

Protaigé uses third-party Large Language Models (LLMs) to power our marketing automation features. Here's the scoop:

Changes to This Policy

We might update this policy occasionally (because the digital world moves fast!). We'll notify you of significant changes and give you time to review them.

Questions or Concerns?

Our Data Protection Officer is just an email away at [email protected]. Whether you have questions, concerns, or just want to chat about data privacy, we're here to help!

Legal Bits

While we've kept this policy conversational, it's still a legal document. By using Protaigé, you're agreeing to these terms. We're compliant with:

  • Singapore's Personal Data Protection Act (PDPA)
  • Industry standard practices for data protection
  • Our contractual obligations with partners and customers

Remember: Your trust is what keeps us going. We'll never take that for granted.